ENTREPRENEURIAL THINKING: THE #1 SKILL YOUR ORGANIZATION NEEDS
Innovation. Creativity. Collaboration. Initiative. Every time you turn around, some bold scrappy StartUp reimagines “how we do things” and offers new solutions, cures, prevention, wellness, value-creation. If you’re a StartUp, it’s a race to the winner’s circle. In established mature enterprises, chances are you see disruption around you – and see how important it is to infuse an entrepreneurial mindset into your cross-functional project teams, account teams and workplaces – to reach out to colleagues and tap your vast resources. Making change, urgency and accountability a source of joy and pride. FreshBiz uncorks this magic.
How? With shared experience – that’s fun, inspiring, energizing, and vivid. To engage ambitious action-oriented leaders and high-potential Millennial learners. Create a mindset where leaders, at all levels, see their personal impact on enterprise-success and value-creation. Open dialogues about new opportunities, unmet customer needs and about how to profit from diverse interests and perspectives inside your enterprise and in your network of alliances and partnerships. Get people thinking big, creatively, and proactively – with Courage to make bold things happen. That’s the magic of FreshBiz!
WHAT HAPPENS AT A FRESHBIZ WORKSHOP?
SERIOUS FUN – EMPOWER ENTREPRENEURIAL THINKING
In 3 hours of intense gameification, we don’t just talk about entrepreneurial thinking or value-creation. We bring it to life – with vivid compressed adrenaline-loaded experience. In less than 20 minutes, participants see how their decisions, actions, collaborations impact value-creation – without having to wait months or years to see the consequences. With intentional “What, So What, In What, Now What” insight-to-action — they move from game to reflection to real-life application, as active partners accelerating enterprise-critical innovation initiatives.
THE FRESHBIZ GAME EXPERIENCE
Players enter the room and join a table with 3-4 other players. Is it a team? Or a “monopoly game-board” of competitors? Are the other tables playing in parallel in separate universes or are they rival enterprises? These are the ambiguities that players decode in a 90 minute immersive game adventure. The goal is to win the game, by working their way around the board from the start-up circle to the scale-up circle and, finally, if they make it, to the winner’s circle. How they collaborate, compete, come up with creative ideas and solutions, spot opportunities, experiment and learn in real-time, smartly manage their resources and make things happen – all this is part of the game experience.
SO WHAT? – THE DEBRIEF
At “time out!” check-ins and at the end of the game, we ask, “What did it take to win?” Your players see how success behaviours equip them to seize win/win/win opportunities and co-create to accelerate and expand value-creation. They spot the defensive traps that all teams face, when new players come together to sharpen thinking, compete for resources, jostle for hegemony and co-create. They see how to lift teams out of defensive traps to inspire and co-create. And breath a sigh of relief that learning came in a game, which is easier, quicker more fun and less expensive than learning from real-life business experience.
IN WHAT AND NOW WHAT? – TAKING IT TO YOUR BUSINESS AND LIFE
Tens of thousands of innovation leaders have seen FreshBiz and other game experiences have a dramatic vivid impact on high-potential teams – to think, communicate, co-create and get to the “winners circle.” Each action learning game workshop concludes with a practical look at your innovation leadership opportunities and challenges – so you get the most from post-M&A integration efforts, from launch teams and account teams offering breakthrough new solutions, from any team tapping diverse perspectives to sharpen thinking and achieve more faster better goals in competitive VUCA conditions.
WHAT FRESHBIZ PARTICIPANTS SAY:
Fresh perspective
“We got a fresh new perspective on sales and leadership. We learned how to build an innovation-based culture, and most important, we got out of our comfort zones.”
Anat Amit, Pfizer
1 million in revenues
“Wow! Right after 50 of our top hotel mangers played the game we started implementing the concepts and ideas, and generated an additional 1 million dollars in the last 2 years.”
Ronen Cohen, Fattal Hotels
Ten years in 3 hours
“Ten years of lectures about team work didn’t accomplish what this workshop did for us in three hours. It’s amazing to see how the experience gets under your skin and changes you.”
Dina R. Neeman, RCS
